Survey: What Americans, Canadians Do in Their Showers

So, what do you do when you are in the shower? The majority of Americans still bathe and wash their hair, but they also participate in some other activities. These range from the dull (shaving), to the annoying (singing), to the daring (sex in the shower). GROHE, which is a leading manufacturer of bath, shower, and kitchen products conducted the survey to find out what people do in their showers. The survey asked the question about what people do in their shower to residents of both the U.S. and Canada. L.C. Williams amp; Associates released the results in a recent press release. The survey was conducted in March of this year and administered to 1,089 adults in the U.S. and 760 adults in Canada according to the press release.

The most popular answer was that people thought about problems in the shower, as 53% of both U.S. and Canadian survey respondents provided this answer. Another practical answer ranked number two with 43% of Americans and 40% of Canadians providing the answer. Twenty four percent of Canadians and twenty two percent of Americans say they spend time cleaning the shower. Interesting was the fact that more Americans (22%) and just slightly less Canadians (22% as well) have sex in the shower when compared with cleaning it.

Out of those that responded they had sex in the shower, U.S. answers indicated that 26% of American males in the survey had sex in the shower, while only 18% of American females participated in the activity. It was just the opposite with the Canadian responses as 24% of females said they had sex in the shower, while only 19% of Canadian men admitted to having sex in the shower.

“In order to continue creating innovative, luxury shower products, we wanted to understand the full shower experience of our consumers,” says Guido Bergman, vice president of marketing for GROHE. “The GROHE American Shower Survey allowed us to see beyond taking a conventional shower.”

Another popular activity for both Americans and Canadians in the shower was the the traditional “singing in the shower”. The survey found 18% of Americans and 15% of Canadians participated in this activity. The press release even indicates the top five songs that are sung in the shower. The number one song was “Singing in The Rain”, with “Amazing Grace”, “Splish Splash”, and “Hey Jude” rounding out the top four in that order.

The survey indicated that showers aren’t just for washing anymore. Both Americans and Canadians use their showers for practical and entertainment according to the survey. These uses range from washing and thinking, to sex and singing.